Total Budget
$420K
+12%vs last qtr
Spent
$268K
64% usedof $420K
Active Campaigns
14
+3this month
Attributed Sales
$812K
+28%vs last qtr
SPEND VS SALES
Last 12 weeks
Chart placeholder — wire to Recharts next
BY CHANNEL
Spend mix
- Retail Shelf42%
- Online Marketplace28%
- Foot Traffic18%
- Content & Reviews12%
RECENT CAMPAIGNS
Top activity
| Campaign | Status | Spend | Sales | ROI |
|---|---|---|---|---|
| Nutcase Energy — Austin Launch | Live | $18,420 | $54,200 | 2.94x |
| Aura Skincare — Target Drop | Live | $12,800 | $31,640 | 2.47x |
| Brew & Bite — CVS Shelf Push | Paused | $6,210 | $9,880 | 1.59x |
| Halo Pet — Costco National | Scheduled | $0 | $0 | — |